Villajoyosa (Spanish) or in Valencian La Vila Joiosa, is a coastal town and municipality in the Province of Alicante, Valencian Community, Spain, by the Mediterranean Sea. The town is known to the locals simply as La Vila.
It is the historic and is located 32 km from the city of Alicante, in the coastal area known as Costa Blanca (White Coast). La Vila Joiosa literally means Joyful Town, although the inhabitants often abbreviate it to La Vila. It has over three kilometers of beaches, including La Platja Centre (Central Beach), close to the city centre. The river Amadori runs through La Vila.
The area is famous for its chocolate industry and tourism. One of the most popular tourist attractions is its Gothic Catholic church of the Assumption, with a Baroque altar piece.
The colourful houses resemble La Boca in Buenos Aires. They have stories around these. They are visible to sailors and fishermen from the sea.
This is carved on the wall of the church and is supposedly very old.